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Market Assessment Toolkit for Health Centers

Year Developed: 2022

Resource Type: Publication.

Primary Audience: Administrative Staff Outreach Staff PCAs

Language(s): English

Developed by: Capital Link (See other resources developed by this organization).

Resource Summary: By utilizing a Market Assessment, health centers can analyze their markets and service areas in geographic, demographic, and economic terms in order to make informed observations and guide strategic decisions.

Resource Details: This toolkit establishes the key components of a Market Assessment, providing free publicly available tools as well as internal and external resources to assist your health center in compiling the information necessary for developing a basic report. (Released 2022)

Resource Topic: Emerging Issues, Health Information Technology (HIT)/Data, , Special and Vulnerable Populations, Health Equity

Resource Subtopic: Electronic Health Records (EHRs), , Population Health, Social Determinants of Health (SDOH).

Keywords: Patient Demographics, Uniform Data System (UDS).

This project is supported by the Health Resources and Services Administration (HRSA) of the U.S. Department of Health and Human Services (HHS) as part of an award totaling $6,625,000 with 0 percentage financed with non-governmental sources. The contents are those of the author(s) and do not necessarily represent the official views of, nor an endorsement, by HRSA, HHS, or the U.S. Government. For more information, please visit HRSA.gov.